You rock! Just the fact you’re visiting this page demonstrates character.
Well, you know what time it is—or you wouldn’t be here. And my job is to explain my world of business coaching, answer some common questions, and help you quickly decide if coaching is right for you.
Let’s get right to it!
First, if you’re just looking for more background or testimonials, check out:
Even more? Ok, here goes:
I’ve been coaching and business / technical consulting for almost 30 years. During that time, I’ve helped transform some of the smallest micro-businesses (e.g. a single person), to some of the largest governments (e.g. United States). And all points in between.
Project budgets have extended from 5-figures through 8-figures. Our coaching business routinely grosses in the mid six-figures plus, just for coaching and consulting. (excluding products, software, and other projects.)
You may be thinking: Corbin, that’s all nice, but I want to take my business into the 6-figures and beyond—like yours.
Fair enough. Let’s fast-forward to today:
My experience, goal, and role in all of this is to help you succeed.
Not just a little bit of success—or a “taste” of success–but a LOT. But “success” means different things to different people. So here are some of my most commonly-asked questions:
Is Business Coaching Right For Me?
Are you coachable? Already have a working business? Are you already an expert in your area of products and services? If yes, then you’re like a fit for one of our coaching or done-for-you consulting packages.
Read on to see if you’re a match for my particular brand of coaching:
What’s the Difference Between Coaching and Consulting?
Here’s how I define coaching:
- Coaching advises, guides, directs, supports an objective. For example, launching a new service, or suggestions on how / where to get clients and new business. Think DIY + blueprint (coaching) versus “done for you” (higher-end consulting).
- Coaching provides accountability. Coaching clients are generally 10x more likely to reach and surpass their goals when the accountability step is in place.
- Coaches help clients brainstorm solutions, overcome limitations, provide a sounding board, and *recognize those big “a-ha” moments.
- Clients do the physical business work themselves. Coaches guide and provide “GPS” services.
- Coaches provide guidelines, suggestions, templates, exercises, and resources.
- Coaching is a longer-term endeavor. Coaches and their clients realize that big results may require an ongoing process of discovery, testing, and implementation.
On the other hand, consulting is:
- Consultants have a very deep-level expertise in a particular area. (E.g. a Human Resources Process Consultant, or a Procurement Consultant.)
- Consultants often (not always, but often) do physical work. For example, a consultant may be hired to go onsite at a client’s business, conduct interviews, or create / update software.
- Consultants are often brought in to solve a very specific problem or set of specific problems.
- Clients often have deliverables and dates tied to them. For example “fix this software problem by such-and-such date”.
Another way to view all this, is the consultant is often directly in control—and directly responsible for—a particular outcome. For example, reducing helpdesk costs by 25% per year, or automating a process that usually takes 10 days and 10 people to one that takes less than 1 hour and no people. (Yes, our firm does this as well!)
How Much Is the Coaching Call?
Remember: coaching is an investment, not a cost. This is exactly how we justify hiring our own coaches and consultants each and every year. I personally spent over $30,000 USD in coaching last year, and it was worth many times that investment. Coaching has been a HUGE growth factor in our own business, which doubled last year.
Are There Refunds? Can Calls Be Rescheduled?
All appointments require preparation, calendar booking, saying no to other potential clients and paying consulting work. In other words, our opportunity cost of booking exclusive time with you is significant. When we make a commitment to you, we plan to honor it and ask you to do the same. This is all part of coaching accountability, and a practice you'll use in your own business.
Put another way: when an appointment is booked---it's booked. Accountability, and meeting timeline commitments are hallmarks of ANY good coaching relationship.
Refunds are granted in one---and only one---situation: where I'm unable to make the call. This has never happened in my coaching (or consulting) career, but it could (disasters, acts of God, etc.) Another possibility is if we find issues, or possible conflicts of interest with your coaching packet. Again---hasn't happened before, but I work with so many different people that it is a possibility.
Should a refund become necessary for the above situation, you will see it promptly back in your account within 48 hours.
Likewise, if you have a significant and documented emergency and cannot make the call---and it's medically impossible for you to reschedule---we can look at a refund there as well.
For all other cases, appointments are considered "set in stone" when you book them. Please use due care and caution when selecting your appointment time. If for any reason you select the wrong time by mistake, just forward your payment and appointment confirmations to "firstname.lastname@example.org", and a CorbinLinks.com Super Service Team member will be in touch to find another option.
Do You Offer "Free" or Non-Profit Pro Bono Coaching?
I offer a metric ton (or "tonne" for our friends across the pond) of free consulting in the form of this blog and podcast. In fact, one requirement of working with me is for all new clients to spend a minimum 2--3 hours with my materials and a couple podcast episodes before booking a call. A key business coaching and consulting success factor, is for potential clients to have affinity with our materials.
The other main resource of 'f-r-e-e' consulting / coaching / advice is found on the CorbinLinks.com VIP List. I highly recommend ANYONE interested in creating or growing a service business subscribe to https://corbinlinks.com/. I share some of my best work on that list, plus many "insider" things I do not---or cannot---share on a public internet forum.
I guarantee that between the free blog, podcast episodes, and VIP List, you'll have a a suite of proven power tools to get you going. Plus, it's a great way to see what makes me tick, how I approach business and life in general. You'll know within a podcast or two if my style is a good fit for you.
Our parent company Links Business Group LLC does allocate a limited number of hours per year for "special-case" coaching. And yes, we already have a full list of private organizations we support. If you feel you have a very special business-case coaching requirement, please submit a request over at https://corbinlinks.com/contact. Our team reviews each request. If our team believes an allocation of limited "special-case" coaching is warranted, we will be in touch with you.
What About Mentoring or "Brain Picking"?
The above also applies to mentoring requests, or "can I just pick your brain?" type of requests. Our paid services calendar is always full, always has a waiting list, and is not a free mentorship program. Check all our free resources on this site, including the podcast. If you're really gung-ho and think you have what it takes to pitch us an offer of services or 'free work' in exchange for some mentorship, send it to https://corbinlinks.com/contact. Once in a great while, a hot-shot up-and-comer makes a killer pitch to exchange something for a bit of mentoring.
I addressed the whole "can we do coffee / can I pick your brain" issue here.
What About Enterprise Consulting? Business Automation, Identity Access Management (IAM / IDM) and Other Things. Can You Still Help Me?
Let's chat. Enterprise-Grade Business and Technical Consulting is a separate part of the business. If you'd like to schedule an enterprise project analysis meeting, visit the Contact Page and request a meeting. NOTE: Enterprise Service Discovery Calls are not coaching or consulting calls. Please do not use the "contact" form to request coaching or consulting. The only link for that is https://corbinlinks.com/coaching.
How Are Your Coaching Calls Conducted?
I do almost all my coaching calls over Zoom.us (preferred), or Skype.
Zoom is our preferred service, and what we use 99% of the time for all coaching and consulting work It's free for clients to use, and has excellent screen and audio quality around the world.
We can also do Skype-to-phone by arrangement, as long as your phone line is clear, and reachable via Skype. Even then, we almost always use Skype. Call clarity is super-important when delivering coaching services. I highly recommend testing your full audio setup (computer headset and microphone) to verify the sound and quality on your end before booking a call.
Is Online / Video Coaching as Effective as In-Person?
Honestly, the in-person, face-to-face is always a better experience. No matter how great phone and online is, there's just no substitute for being together in the same space. If you are requesting a group session, or custom on-site meeting with your team, please send a custom request via our contact form.
But for pure speed and effectiveness? Online can be more effective in some ways. For example, sending files to review in real-time, split screen viewing of business documents, resources, and websites, call recordings for future viewing, and the list goes on.
Just be aware that a good microphone, headset, and (optionally) video camera are required to make everything work. Be sure to spend a bit of time tuning and testing your setup before the first meeting. Technical or audio issues on the client side may count against the call time.
Which reminds me of another common sub-question to this: calls that disconnect or need fixing due to technical issues do not count against your time. Just be aware that if your connection is bad and a lot of reconnecting is needed, we may need to reschedule at least part of your call.
Do You Provide Recordings of the Coaching Calls?
Absolutely. Just be aware of two things:
- You should plan to use the highest-quality internet connection and audio equipment you can find. This will ensure we not only hear each other clearly, but that your recordings are sharp and crisp.
- Recording your call will require Skype (preferred), or Zoom.us. Landline calls (pre-agreement required for landline calls) are not recorded. For this reason, we generally avoid phone-to-phone calls for the actual sessions.
What Can I Expect on the Call?
- We'll get started right on time.
- We'll discuss your business, do Q&A, establish firm goals for the session.
- We'll pick 2--3 areas to focus on for the hour call.
- Expect to take a LOT of notes.
- Actionable strategies, tools, and suggestions to meet your goals.
- A recommended set of next steps for your business growth.
In short, you can expect it to be an eventful, action-packed call geared toward results.
NOTE: All paid coaching calls include a mandatory registration / onboarding survey at the time of registration. Please be as complete as possible when filling it out. I will review it before our call and have some ideas flowing when the call starts.
Do You Guarantee Specific Results?
I guarantee I'll give you 100++% during our call and do everything possible to help you hit your goals.
Unfortunately, I cannot legally or ethically guarantee you specific results---no real business coach can.
Unlike consulting, where the consultant does specific work for the business, coaching is all about the client. In other words---the actual doing and action-taking is up to you. (See previous Consulting / Coaching definition above.)
I'll guide you, discuss strategies with you, advise you, and give you tailor-made, you-specific action strategies.
But let's be honest---only YOU can actually do the work (or not...) If you're already an expert in your field, and have drive, ambition, and willingness to get things done, then we're the perfect fit. Success is sure to follow. In that scenario, you'll implement all my suggestions and get results.
What If I Need More Than an Hour Session?
We'll work this out together during our call. Our company has several ongoing coaching programs to help individuals and businesses exceed their goals and income targets.
Do You Offer Coaching Packages
Absolutely. Real transformational coaching can take weeks, months, or even years to see the biggest results. Typically, most big results coaching arrangements are at least 90 days. Many clients who are new to coaching start with a call or two, then join a longer-term, more intensive program.
During your call, we can determine if a package makes sense for your life and business.
However, I'll answer something you may be wondering:
Is the call some type of 'pitch' for more coaching?
We approach the first coaching call as a 100% transformational, one-time business boost. We'll both know if additional calls make sense, and can follow up after the call.
This call is about YOU and your business. Not us and our business.
What If I Cannot Afford the Call?
To be honest---and I mean this with all empathy---you're not ready to be in business.
Don't get me wrong. I realize that my particular brand and style of coaching isn't for everyone. I get that.
Whether it's me, or a different business consultant you have affinity with, good coaching is crucial to next-level success these days.
Think of any major celebrity, pro athlete, or business / life expert out there, and they've had coaching. I've been coaching and consulting over 30 years and even I have coaches and consultants. It's been one of the biggest growth factors in our own business as well. I'm a HUGE believer in the value---and necessity---of quality coaching for any "I want to be successful!" business owner.
I suggest you re-frame the money question. It's not a matter of "can I afford it?" But rather "can I afford NOT to be coached?"
Only you can answer that.
What Paperwork / Agreements Do You Require?
Paperwork is very easy when working with us. And for pre-existing clients, it's even easier.
Coaching calls require:
- Fill out the form and onboarding survey.
- Make a payment.
- Confirm the meeting time.
That's really it for coaching calls. Just be aware that we do not:
- Require an NDA of any kind. If you think you need one to be coached, then be sure to send it in advance, before booking a call. Just be aware that such arrangements may require custom pricing.
- Submit "proposals" for our coaching calls for you to review. All the necessary information is posted on this page, and the coaching appointment form. In fact, if you become a coaching or consulting client, I promise we'll do our best to convince you to not do proposals either.
Corbin, I'm Still Not Sure...?
You have all the facts now. Rest is up to you.
You'll know when you're ready. In the meantime, I've created literally hundreds of hours of audio and written content on CorbinLinks.com. Most all of it is there to help you be a better, healthier, wealthier, coach, consultant, or service provider. I even created a full end-to-end coaching-business course, which releases twice yearly. (Stay tuned for announcements.)
You'll know when you're ready to stop making excuses and build the business you've always wanted. And our team will be here when that time comes.
Done enough reading, thinking, and considering? Ready to jump off the fence and move forward with your life and business? Click over to the coaching appointment page and you're on your way!